+42% Conversion
Aether Corp
Web Development
THE CHALLENGE
How page latency destroyed storefront checkout rates.
Aether Corp's Shopify catalog contained heavy rendering files and dynamic scripts causing load latencies of over 5.2 seconds on mobile. This page friction degraded their seasonal conversions, creating drop-offs at checkout and lowering digital ad campaign margins.
OUR SOLUTION
Gatsby Rendered Headless Storefront & Edge Caching
We built a decoupled headless frontend utilizing Next.js/React framework, compressed image arrays to WebP formatting, pre-fetched catalog arrays on edge nodes, and automated checkout processes to lower page load speeds to 1.1 seconds.
HOW WE DID IT
Our Execution Strategy
1
Core Audit
Identified script loops and heavy assets blocking renders.
2
UX Prototyping
Laid lightweight headless UI models in Figma.
3
NextJS Coding
Coded modular headless checkout components.
4
Edge Deployment
Connected site assets to global edge hosting.
5
Performance Scan
Cleared core web vital tests with 98 score.
PROJECT VISUALS
Client Interface Previews
[ INTERFACE PREVIEW 1 ]
[ INTERFACE PREVIEW 2 ]
[ INTERFACE PREVIEW 3 ]
TECH STACK
Core Technologies Implemented
Next.js Framework
React.js Components
WebP Asset Pipeline
Gatsby Engine
Cloudflare Edge
"Checkout speeds dropped under 1.2 seconds. AntiGravity re-architected our storefront, raising checkouts conversion ratios by 42% in weeks."
AC
Sarah Jenkins
COO, Aether Corp
★ ★ ★ ★ ★
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